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2021
Kevin Reid Lead Director and Co-Founder, Casca, says the Volvo XC40 Recharge’s environmental design was the “perfect inspiration” for the shoe.
“Through this collaboration we’re also celebrating many design firsts–our first shared design, our fastest production to market, and new recycled materials we’ve never used before,” Reid said.
Ten percent of the shoes’ soles are made from recycled car tires, marking a first for Casca. Seven plastic bottles are used for the upper of each shoe.
“We know that being advanced isn’t just about great design and technology, it means implementing ethical and sustainable practices,” said Braden Parker, CEO and Co-Founder, Casca. “This is just one of many similarities we see between our brand and Volvo Cars, we both want to create something with intention that lasts.”
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