“When I came to Vancouver, most Western people did not eat raw fish…and seaweed, so I tried to hide it. I made the roll inside out. People loved it. A lot of people from out of town came to my restaurant – lots from Los Angeles – and they loved it. That’s how it got called the California roll. I was against Japanese tradition with the inside-out roll, but I liked it, and my customers liked it. And so it spread all over – even into Japan.” Hidekazu Tojo